Roddy Ricch Video Essentials
Apple Music
Roddy Ricch likes his drama. No shame in that, especially given how well he wears it. Like his raps, the performances in these videos are dark, physical, and cathartic—you can see him working things out. Yes, there’s a little glamour in them. But mostly, Ricch comes across on camera the way he does in his music: sifting the trauma of his past with a steady, soulful, and self-assured hand.