LEADER IN ENTERTAINMENT
There are values and goals that JYP Entertainment Corporation (JYP) has pursued. JYP prides itself with those values and strives to be an exemplary leader in the entertainment industry.
With the lead of Park Jin Young as one of Asia’s most prominent producers in the entertainment industry, JYP has discovered and produced some of the most popular and successful K-pop artists, such as god, Rain, Wonder Girls, 2PM, 2AM, miss A, GOT7, DAY6, TWICE, Stray Kids, and ITZY.
Also, we have introduced and led K-pop’s dominance by expanding the activities of our artists to the global music industry through the network of our overseas subsidiaries, such as JYP Japan, JYP China, and JYP Thailand.
JYP not only focuses on ordinary business, like planning and creating music, finding and managing artists, conducting online, mobile, and overseas business, but also strives to scout creative talents and develop them to be suitable for the entertainment industry.
“Think Brilliant,” “Act Efficient,” “How Can I Improve the System?” and “Leader in Entertainment” are the values taught and recognized by the talents of JYP.
JYP is a company that respects law and social norms. Based on these beliefs, we will strive to be an exemplary model of the entertainment industry and to uphold the company’s name and value. (From the label)