Shoffy

Los Angeles singer, songwriter, and producer Shoffy left his job as a financial analyst to focus on music. The gamble worked—his mix of pop and R&B has generated many millions of streams. • Born Alex Shofler, he began playing guitar and piano around age three. By 14, he’d graduated to writing and producing. • In 2016, Shoffy left his job as a Beverly Hills financial analyst to pursue music full-time. He burst onto the scene that year with the viral hit “Takes My Body Higher,” featuring Lincoln Jesser. • That same year, he released his debut EP, Somewhere Between Nostalgia & Paradise. • In 2017, Shoffy launched his own label, Otherground Records, and released his self-titled debut album. • His 2018 sophomore album, Lenses, includes the singles “Direction” and “Cool Again,” both of which feature Sam Farrar of Maroon 5. • Shoffy launched a remix competition for fans in conjunction with 2020’s Flash. The album features Sabrina Carpenter on the track “Tricky.”