

With 2025’s Fame, K-pop group RIIZE further expand the definition of their self-described “emotional pop” genre. For the title track, the SM Entertainment squad experiments with rage hip-hop, the trap microgenre characterised by looping synths and heavy 808s. In it, young members Shotaro, Eunseok, Sungchan, Wonbin, Sohee and Anton use emotive, AutoTuned vocals to wonder if “All this fake fame, maybe I don’t need it.” Elsewhere on the three-track release, RIIZE gets trapped by adolescent anxieties in sleepy, R&B-influenced “Something’s in the Water” before finding something brighter in “Sticky Life”, a sweet pop song about a “sticky like honey” affection.