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Taking influence from the glossy R&B/pop of the late '90s, Indonesian pop singer, songwriter, and producer Nicole Zefanya is better known as NIKI. After finding a fan base with acoustic songs on her YouTube channel in her mid-teens, she released her first single, the delicate Polaroid Boy, in 2016. She joined the 88rising roster a year later, and issued her more fully produced debut EP, Zephyr, in 2018.
Born in 1999 and raised in Jakarta, Zefanya grew up listening to some of her mother's favorite music, including Destiny's Child, Boyz II Men, TLC, and Aaliyah, all icons of late-'90s R&B. She began posting both original and cover songs to YouTube under her full name in the mid-2010s, accompanying herself on acoustic guitar. Her debut single, a heartbroken ballad called Polaroid Boy, appeared in 2016 and was followed by the likewise low-key Anaheim in early 2017. Zefanya then joined the media company 88rising, a combined record label, video production, and management outfit, which issued the more stylized and heavily produced See U Never, her first song as NIKI, in July of 2017. Vintage and Newsflash! were among subsequent singles featured on her debut EP, Zephyr, which arrived in May 2018. ~ Marcy Donelson