The CREAM team of singer Minami and rapper Staxx T are all about keeping it positive. After debuting in 2013 with the chill, bilingual R&B of “Shooting Star”, the J-pop duo have explored myriad sounds—EDM, hard-drilling hip-hop, slashing rock guitars—but an uplifting tone remains at the core of their work, from the spirited beats of “Eternally” to the comforting words of the acoustic ballad “Beautiful”. Both members are also well-known as songwriters who've supplied tunes to a who's-who of Japanese stars—like m-flo, whose “All I Want Is You” features a classic CREAM-style trade-off between house-smoothed vocals and hype raps.