Producer Greg Kurstin accentuates an artist's distinctive flair with pop and electronic flourishes that snap, crackle and soar right into the collective pop consciousness. He gives Adele room to carry her sad quiver to a visceral howl on mega-anthem "Hello", spins the fiery sass of Lily Allen and Charli XCX into dance-pop gold and provides a suitably seductive atmosphere for Kendrick Lamar to profess his desire on “LOVE."