Though he raps alongside flashy, melodically blessed trap stars like Quavo and YoungBoy Never Broke Again, Moneybagg Yo stands out by, well, not trying so hard to stand out. His gift is a gritty, monotone, midtempo flow—a stream of brags, threats, stories and laments that reveals subtle humour and humility over time, all while etching himself a path into the mainstream. Chalk it up to the man’s early days as Memphis’ hardest-hustling MC—in 2016 he churned out five mixtapes in a year—or further back to when he took odd jobs to help his mum put dinner on the table. Moneybagg is steady and it shows.