After the runaway success of “Vision 2020” (which first took off after popular dancer Poco Lee choreographed and filmed his own lyric video for the track, and later soared even higher through a remix with Olamide), Bella Shmurda (real name Akinbiyi Abiola Ahmed) quickly became one of Nigeria’s most formidable vocalists. The singer’s mix of a woke yet relatable message, a hustler mentality (that also fuels his Dangbana Republik record label), and a street-conscious sound keeps both fans and big-name collaborators—including Davido, Masterkaft, and Zlatan—coming back.