Canada's Soran combines elements of acoustic pop, yearning R&B, and electronic music production in his stylish pop songs. After appearing as a contestant on Quebec's La Voix in 2016, he released an eponymous EP in 2018. Soran won a European fan base with his featured spot on the charting "Going On," a 2019 collaboration with Henri Pfr. He continued to draw millions of streams per track with songs such as 2020's "IG Comments Song" and 2021's "Bottled Up."